Activision Blizzard Media Launches King's Council - Research Group for Advertising Feedback

Activision Blizzard has launched King's Council, a hand-picked group of players intended to provide feedback on their games to optimize the company's advertising strategy.

While Activision Blizzard Media claims they are reaching out to the "most active and engaged players," don't hold your breath assuming this is a focus group to discuss account-wide essences or six-minute Alterac Valley.

Continue reading »

from Wowhead News https://ift.tt/2RVSCbC
via IFTTT